Marketing Studio
Plan, publish, and review social content across connected channels.
Marketing Studio gives your team one place to plan social posts, review channel status, and reply to customer reviews.
What Marketing Studio includes
- A calendar for social posts, Google Business updates, blog posts, and email sends.
- A list view for scanning scheduled, published, sent, failed, and partially completed items.
- A composer for saving drafts, scheduling posts, or publishing now.
- Channel connections for Instagram, Facebook Pages, and Google Business Profile.
- A Reviews page for Google Business Profile and Facebook reviews.
If you do not see Studio in Marketing, ask the account owner to confirm your Marketing access and social channel access.
Connect social channels
Open Integrations
Go to Settings → Integrations.
Choose a channel
Select Instagram, Facebook Pages, or Google Business Profile.
Complete sign-in
Follow the provider prompts. For Facebook Pages and Google Business Profile, select the Pages or locations you want to connect after sign-in.
Review connected accounts
Return to Integrations to confirm each channel shows as connected.
Instagram posting requires an Instagram Business or Creator account. Facebook and Instagram connections may also require the right Page permissions in Meta.
Create a social post
Open Studio
Go to Marketing → Studio.
Open the composer
Click Create post.
Choose channels
Select one or more connected accounts. Each channel is sent independently, so one channel needing attention does not block the others.
Add content
Write the caption or text and choose an image when the channel requires one.
Choose delivery
Save as a draft, schedule the post, or publish it now.
The preview panel shows how the selected channels will receive the post before you submit it.
Use the calendar
- Switch between calendar and list views depending on how you prefer to review work.
- Filter by type: Social, Google Business, Blog, or Email.
- Filter by status: Scheduled, Published / sent, or Needs attention.
- Open an item to review channel details, status, thumbnails, public URLs, and actions such as editing the related blog post or creating a social post from a blog entry.
Reply to reviews
Use Reviews from Marketing Studio to review Google Business Profile and Facebook reviews.
- Filter by All, Unmatched, Needs reply, 1-star, or 5-star.
- Open a review to read the full text and existing reply status.
- Use Draft with AI to create a reply in a professional, warm, appreciative, or apologetic tone.
- Edit the draft before posting.
- Confirm before sending because replies post publicly as your business.
Facebook replies cannot be deleted from this surface after posting. Google replies may need to be edited directly in Google Business Profile.
Related docs
Related Help Docs
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